场所参观直播方案模板
一、活动背景
随着新冠疫情的逐渐得到控制,人们逐渐康复,各类场所逐步恢复正常营业。为了更好地推广场所,提高知名度,我们特别举办这次场所参观直播活动,邀请广大网友前来参与。
二、活动目的
1.增强场所品牌形象,提升知名度
2. 给观众提供一个直观、互动的参观体验
3. 拉近与观众之间的距离,增强互动
三、活动流程
1.活动前准备:
场地布置:根据场所特点,布置合理的参观路线、互动环节所需道具、主持人和摄像人员
宣传推广:通过网络平台、社交媒体等渠道,发布活动信息,吸引观众参与
2. 活动开始:
观众签到:观众到达现场签到,领取参观号码并了解活动安排
主持人介绍活动背景和流程,并介绍场所特色
现场互动环节:观众根据活动安排,参与互动游戏,与主持人和工作人员互动
3. 活动进行:
嘉宾介绍:介绍场所相关人士,包括经营主体、负责人等
现场展示:展示场所的特色项目,如服务项目、设施等
模拟演练:让观众亲身体验场所的操作流程,了解服务细节
4. 活动结束:
颁发证书:为表现出色的观众颁发荣誉证书,以表彰他们的参与和支持
活动总结:主持人进行活动总结,感谢大家的支持与参与
观众离场:观众离场,结束本次活动
四、活动预算
场所参观直播活动预算表
| 序号 | 预算项目 | 金额
(元) |
| --- | --- | --- |
| 1 | 场地租赁 | 5000 |
| 2 | 布置装修 | 3000 |
| 3 | 活动道具 | 1000 |
| 4 | 主持人人身费用 | 2000 |
| 5 | 摄像人员费用 | 1500 |
| 6 | 网络推广 | 3000 |
| 7 | 其他 | 1000 |
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